The Data Deluge

The Data Deluge

The volume of data in today’s world seems to be immense, big enough so that we can talk about “Big Data,” but this may well turn out to be only the beginning. There’s every reason to believe that, when it comes to data, we’re actually living in an antediluvian moment....
Finding A Signal In The Noise

Finding A Signal In The Noise

At Elephant Ventures, we live and breathe big data and analytics, but our work doesn’t take us into every nook and cranny of the big data world on a regular basis. Like most firms in the big data arena, we work in mainstream areas in fields like marketing,...